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On Google Buzz and the move towards better aggregation

By: Kevin Palmer on 02/10/2010

When Google Buzz launched yesterday there were a lot of posts that immediately went up about what the product was and what it wasn’t.…

What is the ROI of Social Media? Part I

By: Kevin Palmer on 01/19/2010

(This ended up being very long, I broke it into two parts so it is easier to digest.)

It seems like the ROI debate around…

Is Twitter about to crackdown hard on spammers?

By: Kevin Palmer on 01/16/2010

This week SocialToo wrote a blog post about how they are going to discontinue their auto unfollow feature. The auto unfollow feature basically…

Ten must have Facebook applications for your business?

By: Kevin Palmer on 01/11/2010

The other day I came across a post via Twitter from Social Media Examiner written by Ruth M. Shipley that talks about marketing on…

Working on Local Search

By: Kevin Palmer on 01/07/2010

Over the last year the discussions about local search have grown and people have begun to have more than a basic understanding of how search…

Personality goes a long way

By: Kevin Palmer on 01/05/2010

“I wouldn’t go so far as to call a dog filthy but they’re definitely dirty. But, a dog’s got personality. Personality goes a long way. “…

Creating a Social Media Command Center Using WordPress

By: Kevin Palmer on 12/30/2009

Working with all different sizes of clients has taught me a few valuable lessons, there is one lesson though holds true through the largest organization…

Using social media as a blank canvas

By: Kevin Palmer on 12/13/2009

In the last three months I have joined up with a start-up in my “extra time” that is using social media to drive a large…

Is this an underhanded way to find a social media expert?

By: Kevin Palmer on 11/28/2009

Wait I shouldn’t say “expert” I should say people who are really hungry for a job and willing to be exploited in order to get…

Is User Generated Context Exploitative?

By: Kevin Palmer on 11/03/2009

Yesterday one of my friends on Facebook quoted an article they were reading about user-generated content and how large website have exploited it. In grad…