Mo Money Same Problems

(I had this post kicking around, I kind of dislike it but at the same time I think the point I am trying to make…

Don’t Dilute Your Brand

In the last few months I have worked with a few clients that really took an aggressive stance with their social media strategy or their…

When should you start social media engagement?

In the last month I have been brought into three companies looking to start using social media, all three are either startups or established companies…

Thinking Strategically: Listen

When you have your goals in mind the next thing you need to do is listen. Monitor what is being said about you, monitor what…

Thinking Strategically: Goals

This week I want to take the time to talk about thinking strategically. I am going to take a little more general approach and cover…

Spoke.com Review

Site: Spoke

Members: Over 30 Million

Features: Spoke is a business site where you can connect to people via their search function. It…

A review of weEndure

Site: weEndure

Members: ???

Features: weEndure is another social training log in the same vein as Tranieo and Ontri. Users are allowed to…

Basic Social Media Plan Part 4: Promotion

Phase 4- Promotion

Promotion really can be broken down into multiple phases, but to keep things concise I am going to include everything in here.…

Basic Social Media Plan Part 3: Content Creation

Phase 3- Creation of content

The creation of a base of content will be an important step; we can attack the content from various…

Basic Social Media Marketing Plan Part 2: Site Design and Layout

This is a copy of the general plan that I laid out for a previous employer about how and why we were using social media.…